Client retention for medical aesthetics
Keep your clients coming back.
Cadence is a branded loyalty, membership, and rewards app for medical aesthetics and wellness practices. Your brand, in your clients' pocket, keeping them loyal and revenue moving between visits.
The rhythm of return.
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The problem
Most clients don't come back on their own.
A medical aesthetics practice rarely loses clients all at once. It loses them quietly. A visit not rebooked. A season that slips by. Until a name that used to come in every month simply doesn't.
1 in 3
first-time clients never return after their first visit.
60–80%
all that even the best practices retain.
5–25×
the extra cost of winning a new client versus keeping one.
Harvard Business Review
A 5 percent lift in retention can raise profits by 25 to 95 percent. Retention is the most valuable growth you have. Harvard Business Review
What Cadence is
Retention, built into an app your clients actually use.
Cadence turns one-time visits into a returning rhythm. Clients hold their memberships, rewards, and gift cards in one branded app, see your latest promotions, book their next visit, and stay connected to your practice between appointments. To them, it feels like your practice in their pocket. To you, it runs quietly in the background and keeps revenue moving, even on the days you are closed.
Proof
What rewards can do for your practice.
This is not a projection. In a smaller practice, just 195 registered clients, over 8 months, and not even full adoption, a rewards app drove:
Memberships
$14,191
Gift cards
$11,892
Services and packages
$16,821
Total
$42,904
Roughly $5,400 a month, split almost evenly across three revenue streams, not one. Imagine it at full adoption, with your client list.
What it does
One app that does the work of an entire retention team.
Everything your practice needs to keep clients coming back, in one branded place.
01
Memberships
Recurring plans that bill and renew on their own. Often 20 to 30 percent of a practice's revenue.
02
Promotions
Push a monthly offer to every client's phone in one tap.
03
Gift cards
Sold and delivered in the app, often to a brand-new client.
04
Rewards and loyalty
Custom rewards that bring clients back, from their very first visit.
05
Automated retention
Birthday, rebooking, and win-back messages that send themselves.
06
Online booking
A tap from the app to your scheduler.
07
Google reviews
Prompt happy clients at the right moment.
08
Referrals
Tracked, rewarded, and effortless to share.
The insight
The whole game is getting to the third visit.
Loyalty builds with every visit. After a first visit, a client has about a 27 percent chance of returning. After the second, it climbs to 49 percent. By the third, it passes 62 percent, and returning becomes a habit.
Retention research, Smile.io
After the first visit
27%
After the second visit
49%
After the third visit
62%
Cadence is built to move a new client from their first visit to their third, the point where loyalty sticks.
Why Cadence is different
Built by a practice owner, not a software company.
Built in a real practice.
Cadence was created inside a working medical aesthetics clinic, by an owner who needed it, and proven on real revenue before it was offered to anyone else.
No cut of your sales.
Cadence never takes a percentage of what you earn. You pay a flat monthly fee and standard payment processing, nothing more. Comparable platforms take 2 to 6 percent.
Private by design.
Cadence is deliberately separate from your medical records. No health information touches the app, so there is no added privacy risk and no compliance burden.
Truly white-label.
Your name, your colours, your logo. Clients experience your brand, not ours.
White-label · The powered-by credit
The clinic owns the mark.
Your logo. Your splash screen. Your app name on the home screen. Cadence appears once, in settings, at the bottom. Never over your brand.
Founding practices, first in line.
Cadence is opening to a small group of founding practices. Founding members lock in early pricing and help shape the product as it grows. If keeping your clients coming back is on your mind, this is the moment.
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FAQ
Questions practices ask.
What is Cadence?
Cadence is a branded loyalty, membership, and rewards app for medical aesthetics and wellness practices. It keeps clients coming back by rewarding loyalty, managing memberships, selling gift cards, and running promotions, all under your practice's own brand.
How is Cadence different from other loyalty platforms?
Cadence was built inside a real medical aesthetics practice and proven on real revenue. It takes no percentage of your sales, stays completely separate from your medical records for privacy, and is fully white-labelled to your brand.
Does Cadence connect to my medical records or EMR?
No, and that is deliberate. Cadence is kept separate from your clinical records so no health information ever touches the app. This removes privacy and compliance risk.
What does Cadence cost?
Cadence is a flat monthly fee with a one-time onboarding fee, and no cut of your sales. Founding practices receive early pricing. Request early access for current details.
Who is Cadence for?
Medical aesthetics and wellness practices and med spas that want to keep clients loyal and revenue steady between visits.